This work focuses on rebranding of Sumadhura Builders, Preparing for the relaunch of their brand with a new visual identity and logo. In this campaign, we conducted two rounds of brainstorming sessions, I proposed the visual idea inspired by a Malayalam film called "Gold." In the brainstroming time i accidentally saw this film review In a youtube channel, there is one guy who say that film name is gold but its not melting well, so which became the hook for me to think about this campaign's visual concept route. and We successfully executed this design.